Keith Eneix is the founder of Hardscape Marketing Crew and an active multi-seven-figure hardscape business owner. He didn't learn this industry from a textbook — he built it with his hands, and he's still in it today.
Keith has owned and operated a multi-seven-figure contracting business in the Pacific Northwest since 2007. His brother Neil runs day-to-day operations while Keith manages marketing strategy. In 2012, he pivoted to contractor marketing after discovering the gap between what agencies offered and what contractors actually needed. He launched HMC in 2023 to fix that — exclusively for hardscape.
Today, FANNIT and HMC together have served 200+ clients across the US, generating $300M+ in client revenue — from $500K startups to $15M+ regional enterprises.

Keith has built and operated a multi-seven-figure hardscaping business in the Pacific Northwest since 2007 — and still does today. His brother Neil runs day-to-day operations while Keith manages marketing strategy. He didn't learn this industry from a textbook; he built it with his hands.
In 2012, Keith pivoted to contractor marketing after discovering the gap between what agencies offered and what contractors actually needed. He developed the systems — SEO, PPC, Meta Ads, CRM automation — that now power HMC's client results across the country.
Together, FANNIT and HMC have served 200+ clients across the US, generating $300M+ in documented client revenue — including 46x, 132x, and 57x ROI results for hardscape contractors in competitive markets.
In 2025, Keith published 'The Millionaire Landscaper' — a 172-page marketing blueprint for contractors ready to scale past $1M. Available on Amazon.
Launched in 2024, the Hardscape Business Podcast shares weekly strategy, interviews, and field-tested tactics for hardscape contractors who want to grow their company.
Keith launched HMC in 2023 as part of the FANNIT family of companies. In 2026, he launched Hardscape CMO — a fractional CMO advisory brand for $3M+ operators who need strategic marketing leadership.
Built and operates a multi-seven-figure contracting business in the Pacific Northwest. Brother Neil runs day-to-day operations; Keith manages marketing strategy.
Launched FANNIT, a digital marketing agency, applying contractor-operator thinking to digital strategy.
Pivoted to contractor marketing after discovering the gap between what agencies offered and what contractors actually needed.
Launched Hardscape Marketing Crew — a done-for-you marketing agency built exclusively for the hardscape industry.
Launched the Hardscape Business Podcast, sharing weekly strategy and interviews with contractors across North America.
Published 'The Millionaire Landscaper' — a 172-page marketing blueprint for contractors ready to scale past $1M.
Launched Hardscape CMO, a fractional CMO advisory brand for $3M+ operators needing strategic marketing leadership.
FANNIT and HMC together have served 200+ clients across the US, generating $300M+ in client revenue.

172 pages of hard-won marketing knowledge for landscape and hardscape business owners who want to grow past $1M.
Get It on AmazonWeekly strategy, interviews, and field-tested tactics for hardscape contractors who want to grow their company.
Listen to EpisodesTake the first step toward scaling your business to $1M, $3M, or even $10M+. Book a free Growth Accelerator Call — we'll audit your current lead flow and map out exactly which phase fits your stage.